--- title: SaaS Feature Prioritization Survey Template with Kano Model | Paperform description: Data-driven product roadmap survey combining Kano analysis, feature voting matrix, and willingness-to-pay questions. Perfect for SaaS product managers prioritizing features based on customer insights. url: "https://paperform.co/templates/saas-feature-prioritization-survey" type: static generatedAt: "2026-04-04T00:45:09.507Z" --- [← Back to free form templates](/templates/) ![SaaS Feature Prioritization Survey](https://img.paperform.co/fetch/f_webp/https://d3gw2uv1ch7vdq.cloudfront.net/content/form_templates/assets/saas-feature-prioritization-survey.png) [Preview](https://_preview.paperform.co/ai-template/saas-feature-prioritization-survey) [Use this template for free](/create?ai-template=saas-feature-prioritization-survey) [Surveys & Questionnaires](/templates/category/surveys/)[Marketing & Lead Generation](/templates/category/marketing/)[SaaS & Startup Forms](/templates/category/saas-startups/) [Software & SaaS](/templates/industry/software-saas/)[Technology](/templates/industry/technology/) [Marketer](/templates/role/marketer/)[Entrepreneur](/templates/role/entrepreneur/)[Product Manager](/templates/role/product-manager/)[Project Manager](/templates/role/project-manager/)[Founder](/templates/role/founder/) About this free form template ### Build Your Product Roadmap with Real Customer Data For SaaS product managers, the hardest decisions often aren't about what to build—they're about what to build *first*. Feature requests pile up, stakeholders have opinions, and engineering capacity is finite. That's where this **SaaS Feature Prioritization Survey** template comes in. Built specifically for product teams in software, technology, and SaaS companies, this template combines three powerful research methodologies into one efficient survey: **Kano model analysis** to understand which features delight vs. satisfy, a **feature voting matrix** to gauge relative importance, and **willingness-to-pay questions** that reveal actual value perception. Together, they give you the data-driven foundation you need to build a roadmap that customers actually want—and will pay for. #### Why Product Managers Choose Paperform **Paperform** makes it easy to create professional, on-brand surveys that look polished and perform well—without needing design or technical skills. The doc-style editor lets you blend questions, explanations, images, and logic seamlessly, creating a survey experience that feels thoughtful rather than transactional. For product managers running prioritization research, this means: - **Conditional logic** that adapts questions based on previous answers, keeping the survey relevant and reducing drop-off - **Calculation fields** that can score features in real-time or create custom weighting systems - **Native integrations** with tools like Notion, Airtable, Slack, and your CRM to push insights directly into your workflow - **AI Insights** to automatically summarize open-ended feedback into themes and priorities, saving hours of manual analysis Once you've collected responses, you can connect this survey to **Stepper** (stepper.io) to automatically route high-priority feature requests to your product backlog, notify your team in Slack when a critical insight comes in, or segment responses by user type and push them into different tools or reports. #### Who This Template Is For This survey template is perfect for product managers, product marketing managers, UX researchers, founders, and growth teams at SaaS companies, software startups, and tech businesses looking to validate roadmap decisions with real customer feedback. Whether you're planning your next quarter or preparing for a major release, this survey helps you move from opinion to evidence—and build features that truly move the needle. Built for growing businesses, trusted by bigger ones. Trusted by 500K+ business owners and creators, and hundreds of millions of respondents. ![Capterra - 4.8 out of 5](/images/capterra-st.jpg) ![Trustpilot - 4.8 out of 5](/images/trustpilot-st.jpg) ![G2 - 4.8 out of 5](/images/g2-st.jpg) [Try Paperform free now](/register) ## More templates like this [![Feature Bundling & Pricing Preferences Survey](https://img.paperform.co/fetch/f_webp/https://d3gw2uv1ch7vdq.cloudfront.net/content/form_templates/assets/feature-bundling-pricing-preferences-survey.png) ### Feature Bundling & Pricing Preferences Survey Gather customer insights on product bundling preferences, pricing sensitivity, and integration needs to inform your SaaS product strategy and roadmap decisions.](/templates/feature-bundling-pricing-preferences-survey/) [![SaaS Pricing Feedback Survey](https://img.paperform.co/fetch/f_webp/https://d3gw2uv1ch7vdq.cloudfront.net/content/form_templates/assets/saas-pricing-feedback-survey.png) ### SaaS Pricing Feedback Survey Gather valuable pricing insights from your users with this comprehensive survey covering willingness to pay, feature bundling preferences, and competitive pricing analysis to optimize your SaaS pricing strategy.](/templates/saas-pricing-feedback-survey/) [![Beta Program Customer Effort Score Survey](https://img.paperform.co/fetch/f_webp/https://d3gw2uv1ch7vdq.cloudfront.net/content/form_templates/assets/beta-program-customer-effort-score-survey.png) ### Beta Program Customer Effort Score Survey Measure customer effort and identify friction points in your beta program. 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