---
title: Laura Wilson - Paperform Blog | Paperform
description: Articles written by Laura Wilson on the Paperform Blog.
url: "https://paperform.co/blog/authors/laura/1"
type: static
generatedAt: "2026-04-04T00:41:59.012Z"
---

# Laura Wilson
 [Go to blog](/blog/1/)        [All](/blog/1/)[Marketing](/blog/c/marketing/1/)[Design](/blog/c/design/1/)[User Experience](/blog/c/user-experience/1/)[No-Code Hacks](/blog/c/no-code-hacks/1/)[Product](/blog/c/product/1/)[Real-Life Wins](/blog/c/real-life-wins/1/)[E-Commerce](/blog/c/ecommerce/1/)     Laura Wilson         [no-code hacks](/blog/c/no-code-hacks/1/)  [18 Google Sheets formulas to simplify data management](/blog/google-sheets-formulas/)

Let’s dive into the Google Sheets formulas and hacks that’ll make your life easier, help you find ou...
    [Laura Wilson](/blog/authors/laura/1/)          [Paperform Tips](/blog/c/paperform-tips/1/)  [10 Ways to Use Conditional Logic for Smarter Forms](/blog/conditional-logic/)

Conditional logic can personalise your respondents’ experience and ditch irrelevant questions. Check...
    [Laura Wilson](/blog/authors/laura/1/)          [marketing](/blog/c/marketing/1/)  [Why Putting up a Paywall Is the Right Move for Your Content](/blog/put-content-behind-paywall/)

Paywalls come with a negative connotation, but we're here to tell you that they're not all bad. In t...
    [Laura Wilson](/blog/authors/laura/1/)          [real-life wins](/blog/c/real-life-wins/1/)  [How Harnessing Negative Feedback Can Improve Your Business](/blog/negative-feedback/)

Negative feedback can be difficult to hear, but ignore it at your own risk—it's one of the most usef...
    [Laura Wilson](/blog/authors/laura/1/)          [product](/blog/c/product/1/)  [In Depth Review: SurveyMonkey vs. Qualtrics vs. Paperform](/blog/surveymonkey-vs-qualtrics/)

Let's compare and contrast the features of three of the best survey builders on the market: SurveyMo...
    [Laura Wilson](/blog/authors/laura/1/)          [marketing](/blog/c/marketing/1/)  [Event Landing Pages: Everything You Need to Know to Drive Sales & Sign-ups](/blog/event-landing-pages/)

There’s a lot that goes into event marketing, and one of the most important things to nail down prio...
    [Laura Wilson](/blog/authors/laura/1/)